“I am a passionate designer who likes the big questions as well as the small after effects.
I enjoy the challenge of conversion from the idea to the tangible, affecting on its way both market and meaning.
I enjoy the fact the design contends with both the explicit as well as the implicit, celebrating in its outcome cultural codes of value and quality.
I like to stretch the notions of how overarching the role of design can be in its width and depth, especially at this crucial juncture where we ask, ‘do we progress to solve, or regress to survive?’.”
The final reckoning is quality.
"A Techno-centric Approach to Design and Innovation. A method to frame future possibilities and solutions that uses a Heuristic Ideation model that counter poses themes against technologies."
"The Three Stage Synthesis Model for Design Thinking. A more effective, true to form, model for Design Thinking application that relies on developing the ability to synthesize approaches, ideas, and solutions."
"The Cognitive Experience Framework (Cycle). A technique used to identify cognitive stress points and cognitive experiences in task performance, which are then used for targeted reduction or enhancement of these experiences to generate meaningfulness and mindfulness."