Professor Sutirtha De, is a multidisciplinary designer and educator who brings over 23 years of distinguished industry experience, specialising in design and product development across accessories, apparel, and footwear for prominent Indian and International brands. His expertise extends to visual identity and graphic design, significantly influencing the global success of renowned brands.
Having served as a designer and later as a business head for prominent retail brands in India, including Color Plus, Arvind Brands, Louis Philippe, Reid & Taylor, Puma, Saville Row of London, Armani Exchange, Hugo Boss, and Radley, UK from 2000 to 2015, Professor De possesses a wealth of practical knowledge in the industry.
Professor De’s commitment to sustainability is evident through his involvement in initiatives like the Jute Project for the Ministry of Textiles, Govt. of India, conducted by NID. His contributions earned him the prestigious India Design Mark Award. Additionally, he is a practicing calligrapher, lettering artist, and photographer, further showcasing the multifaceted nature of his expertise.
His foray into academia commenced as a full-time faculty at the prestigious National Institute of Design (NID) Gandhinagar (2015 – 2019), specializing in Lifestyle & Accessories Design. In addition, Professor De is a visiting faculty at various design institutions such as NID Ahmedabad, NID Andhra Pradesh, NID Madhya Pradesh, NID Assam, Indian Institute of Technology – Jammu, NIFT Bangalore, NIFT Patna, and Pearl Academy, Bangalore.
India Design Mark Award 2017 Recipient of Dancing Letters Full Scholarship 2023